Health Care

Why decades of racially targeted menthol cigarette ads matters today

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Why decades of racially targeted menthol cigarette ads matters today

Big Tobacco advertisements splattered across billboards, tucked inside buses and hung outside corner stores in Black and Latino neighborhoods, Henry McNeil “Mandrake” Brown had seen enough.

Using the alias “Mandrake,” Brown started painting over cigarette and alcohol advertisements in his Chicago community in the 1980s and 1990s, according to historians and media archives. He called the advertisements a multipronged practice “to sustain and expand sales to minorities, to women and the poor.”  

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